NGP VAN & Revolution Messaging Announce Powerful Two-Way Integration for Mobile Organizing
WASHINGTON – This week, the nation’s top progressive technology providers, NGP VAN and Revolution Messaging, are teaming up to give progressive organizations a powerful new tool in their resistance to the Trump administration using mobile devices. Hundreds of progressive organizations turn to NGP VAN and Revolution Messaging for their digital and mobile organizing needs. Now progressives can access the latest technologies from both companies with a seamless data integration.
The true two-way integration between NGP VAN’s Online Actions tool and Revolution Messaging’s Revere Mobile will allow organizations to connect key data collected by both online form leads and mobile shortcode subscriptions.
“Stopping Trump and his yes men in Congress requires progressives to operate at the top of their digital game, and by working together we empower the resistance to do just that. By seamlessly connecting our two platforms, we are giving progressives the advantage of the best tools in the business without the usual hurdles and slow downs that deter folks from employing multiple vendors,” said Eden Joyner of Revolution Messaging.
For example, NGP VAN hosts thousands of online petitions and forms. Now, when someone uses an NGP form and agrees to receive text messages on the issue, the data will automatically be connected with Revolution Messaging’s best-in-class mobile messaging platform. This seamless delivery of data allows for the organization or campaign to follow up with text messages on breaking news and urgent actions after only one touch point.
Similarly, hundreds of progressive organizations turn to Revolution Messaging for mobile-first organizing, including SMS and MMS messaging that makes sign ups and engagements easy. Now, when an organization gets a new sign up via text message, that data can automatically go into the organization’s NGP VAN database for follow up via email and improved tracking of engagement points.
“We’re so excited to work with innovative firms like Revolution Messaging and others to enable Democrats up and down the ballot to run sophisticated, multi-channel voter contact efforts,” said Amanda Coulombe, General Manager of Organizing at NGP VAN. “Through our Innovation Platform, we’ve integrated with hundreds of new tools since 2014, and it’s exciting to see candidates and progressive organizations utilizing many new methods, especially mobile, to engage with supporters and get out the vote. This powerful new integration is one more way for campaigns to collect important data from their supporters and make it actionable.”
NGP VAN is the leading technology provider to Democratic and progressive campaigns and organizations. Nearly every major Democratic campaign in America is powered by NGP VAN.
Revolution Messaging is a leader in full service online organizing, offering fundraising, creative, video, mobile, advertising and technology services. Founded in 2009 and led by key members of the 2008 Obama campaign, the award-winning firm is a leader in cutting-edge progressive strategies for a mobile world. Revolution Messaging served as the digital firm for the Bernie Sanders presidential campaign, running online fundraising, digital advertising, branding, video creation, website development, the online store, and the Artists for Sanders program. Follow us @revmsg.